- Mar 19, 2006
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http://money.msn.com/top-stocks/post--apples-tim-cook-makes-his-boldest-moves-yet
"This is one of the most important days in Apple's history," said Mr. Cook in an interview with The Wall Street Journal. "Innovation is alive and well at Apple. You can scream it from the rooftops."
Each of the three initiatives faces challenges. Existing mobile-payment systems have failed to convince consumers that they are superior to swiping a credit card. Smartwatches and fitness bands have yet to sell in big numbers.
And with its new top-of-the-line phone, Apple is asking consumers to pay more at a time when smartphone prices are plunging.
"This is one of the most important days in Apple's history," said Mr. Cook in an interview with The Wall Street Journal. "Innovation is alive and well at Apple. You can scream it from the rooftops."
Each of the three initiatives faces challenges. Existing mobile-payment systems have failed to convince consumers that they are superior to swiping a credit card. Smartwatches and fitness bands have yet to sell in big numbers.
And with its new top-of-the-line phone, Apple is asking consumers to pay more at a time when smartphone prices are plunging.
